Common Website Mistakes: Part 5
The final piece in our Common Website Mistakes series covers not having clear calls to action and not claiming your free Google My Business listing.
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The final piece in our Common Website Mistakes series covers not having clear calls to action and not claiming your free Google My Business listing.
The practice of using a single page to list products and services has become outdated by website standards. However, we frequently see this practice on many sites we review.
We also notice that many companies don't adequately differentiate themselves from their competition. With websites being such an important element of organizations' marketing programs, they provide the perfect place to promote and differentiate.
Unfortunately, many business owners don't use their websites to proudly display their credentials and they don't have an on-going maintenance plan.
After auditing multiple websites across various industries we see many of the same mistakes.
Two common ones are having walls of text and not including a contact form.
We’ve audited many websites over the years. During that time, we’ve seen many companies make the same mistakes.
Today we'll look at two of the most common ones we see: not having a mobile-friendly website and not keeping the website up to date.